Owner-Specific Critical Illness Coverage

Your business runs
because you run it.

A diagnosis on a Tuesday morning doesn't just affect your health — it affects payroll on Friday, the credit line on Monday, and the clients who've been getting calls from your competitors for months. Safeguard is the only critical illness policy built around the business you'd be leaving behind.

73%

of owner-run businesses close within 12 months of owner illness

28 days

average benefit delivery

A-rated underwriters
Business-first policy structure
4,200+ owners covered

See what your absence actually costs.

A two-question diagnostic. No name, no email — not yet.

Diagnostic — Step 1 of 3

Payroll Protection

Not just your salary

Lump-Sum Benefit

No waiting period games

See the comparison

The Coverage Gap

What actually happens
month by month.

Three policies. Six months. One outcome that matters — whether the business you spent a decade building is still standing when you recover.

Risk escalating
Protected
Scenario
No Coverage

The default outcome

Basic Group Policy

What most owners have

Month 1 — You're Hospitalized

Diagnosis arrives on a Tuesday. Surgery scheduled for Thursday.

Personal savings start covering business overhead immediately

Group disability pays partial salary after 30-day waiting period

Month 3 — Payroll Is Due

Seven people are waiting for direct deposits on Friday.

You liquidate retirement accounts or take emergency loans to cover payroll

Group policy covers your salary only — not the payroll you owe others

Month 4 — Line of Credit Review

Your bank calls. Revenue is down 60%. They want to talk covenants.

Line of credit frozen or called. No cash to service debt or make payroll

Disability income doesn't satisfy business debt covenants — bank still calls

Month 6 — Key Clients Reassess

Your three largest accounts represent 71% of revenue. They're getting calls from competitors.

No budget for retention, no capacity to service accounts — clients begin leaving

Policy doesn't cover client retention costs or revenue replacement from departures

Month 9 — The Staff Decision

Your best people have been fielding calls from recruiters for months.

Core team accepts competing offers. Institutional knowledge walks out the door

No provision for key employee retention — group policy is personal, not business

Month 12 — Business Survives Your Recovery

You're cleared to return. Is there still a business to come back to?

Business closed or sold at distressed value. A decade of equity, gone.

Partial income received, but business infrastructure has deteriorated significantly

Verdict

Business fails

In 73% of cases

Business damaged

Significant structural loss

The gap is real. The question is what you do about it.

Get your personalized coverage gap report — free, in under 60 seconds.

Built differently

Standard policies protect the person.
Safeguard protects the business.

The distinction sounds subtle. The financial difference, when it matters, is measured in hundreds of thousands of dollars and whether your team still has jobs.

Lump-Sum, Not Monthly Drip

Deployed in 28 days. Not a monthly stipend that barely covers your mortgage — a capital event that funds business continuity.

Covers Payroll, Not Just Your Salary

Your employees' livelihoods depend on you. The policy is structured to cover your actual payroll obligations, not just your W-2.

Business Debt Covenant Protection

When revenue drops, banks call. Safeguard benefit can be deployed to satisfy covenants and keep credit lines intact.

Client Retention Reserve

Your three biggest clients represent most of your revenue. Coverage includes a reserve for retention costs and interim account management.

No 90-Day Elimination Period

Traditional disability policies make you wait 90 days before paying anything. Payroll doesn't wait. Neither does Safeguard.

Owner Outcomes

The business survived.
Because the policy was built for owners.

These aren't recovery stories. They're continuity stories — the ones that only happen when coverage was designed around the business, not just the person.

"I had a cardiac event in March. By April, my accountant was telling me we had six weeks of runway. Safeguard's lump sum hit in 28 days. We made payroll. We kept our clients. I came back to a functioning business."

Portrait of Marcus Delacroix, Owner-Operator at Delacroix Mechanical — HVAC & Plumbing

Marcus Delacroix

Delacroix Mechanical — HVAC & Plumbing

$2.1M annual revenue14 employees

"My financial advisor had been pushing group disability for years. When I actually read the fine print — it covered my salary. Not my lease. Not my staff. Not the $340K line of credit my suppliers expected me to service. Safeguard was the only policy that understood what I actually owned."

Portrait of Priya Nambiar, Principal Attorney at Nambiar Family Law Group

Priya Nambiar

Nambiar Family Law Group

$890K annual revenue6 employees

"The dentist down the hall from me had a stroke at 51. He had insurance. His practice still folded in eight months because the policy was personal — not business. I switched to Safeguard the same week. I'm 48. I don't take chances with a practice I spent 19 years building."

Portrait of Dr. James Okafor, Owner at Okafor Family Dental — Chicago, IL

Dr. James Okafor

Okafor Family Dental — Chicago, IL

$1.4M annual revenue11 employees

$2.4B+

Benefits paid to owner-operators

91%

Business continuity rate after claim

28 days

Average benefit delivery time

4,200+

Owner-operators currently covered

Free Risk Snapshot

See the exact cost
of doing nothing.

Your personalized one-page report shows the estimated coverage gap based on your revenue and headcount — the number your business can't afford to ignore.

One email. No spam. No sales call unless you ask.

Already know you need coverage?

Compare Plans Side by Side

Risk Snapshot

Personalized Coverage Analysis

Safeguard

Confidential

Estimated Coverage Gap

$210K–$680K

Based on your revenue · your headcount

Payroll exposure (12 months)

6–10 months

Key-person replacement cost

Estimated

Client retention risk

Moderate–High

Debt covenant exposure

Present

Recommended Coverage Structure

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